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Flawed But Fantastic With Becca Cosmetics
By Josie Vaughn
Before Becca Cosmetics, there was Rebecca Morrice Williams; and before the brand, there was this woman who believed skin should be amazing, regardless of age, status, and ethnicity.

Williams' quest for the perfect finish began when she worked as a makeup artist. Frustrated at being unable to find foundations that produce a luminous, flawless finish, she decided to make her own line of cosmetics. In 1996, she teamed up with Steven Schapera and created both the brand and the company that would soon have women everywhere sighing in pleasure - Becca Cosmetics.


At the bedrock of the company is the Becca philoshopy: skin should look amazing; everything else is secondary. Becca features a diverse range of foundation colors and concealers, natural-toned shades for face, cheeks, lips, and eyes, and a fine collection of brushes. What makes Becca different is that it goes against the popular industry practice of making products predominantly targeted

to Caucasian women. Becca believes in equalizing beauty; all women, no matter where in the world they may be, should be able to use the brand with confidence. Accordingly, Becca pushes boundaries where color is concerned. While most product lines have three to seven shades of foundation, Becca takes this number and multiplies it almost ten-fold. Think 34 concealers, 30 foundations, and a host of options for all women the whole world over.

More than the promise of great skin, however, Becca also remains true to its commitment to champion real beauty for real women. None of the images in Becca brochures are touched up; so yes, the models have glossy eyelids, rosy cheeks, radiant skin, and their blemishes. "That's real life," says Williams. "I want to show you can look fantastic without being perfect."

Has she done this? The answer is yes. With Becca Cosmetics, you don't only get great skin; you come to love the skin you're in.

Josie Vaughn knows makeup like she knows the back of her hand. A little pat here, a little dab there, and you will look like the ravishing beauty you are (or aren't). Get free eye makeup techniques and tips from Josie when you visit CosmeticsMakeupBeauty.Com today!

 
 
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